One-Person Business Launchpad · Opens January 2027

    Four weeks to get your business started, the right way.

    The fast path to the first version of your business. Four weeks in a small group to get clear, build the simplest version that works and get it in front of real buyers.

    The waitlist opens shortly

    In the meantime, apply for a free 45-minute call and we'll work out the best place for you to start.

    Apply for a call

    What it covers

    The fast path to a first version.

    Most people start with a logo, a website and a pile of software. The Launchpad starts with who you're for and what you sell, builds the simplest version that works, and gets it in front of real buyers. Delivered in a small group inside the Arena, our community.

    By the end of the four weeks

    • A clear picture of where you are, what you want and why
    • Who the business is for, what you sell and what you charge
    • The first systems in place, at the right size for now
    • Your offer in front of real buyers, and your first or next customers

    Who it's for

    For expert and professional service businesses.

    I'm building

    You want to start your first or next business.

    You're in a job, between businesses or just getting going. You know you want your own business, but not exactly what it should be, who it's for or where to begin.

    I'm launching

    You've started, and it isn't working yet.

    You've been going six to twelve months. You've posted, networked and waited, and the customers haven't come the way you expected. You're starting to wonder if it's you.